This publication outlines, in three easy-to-understand sections, the necessary strategic steps in growing your home infusion therapy business. The first section (Chapter 1) addresses the strategic plans – and how to create them as user-friendly and dynamic organizational guides. The second section (Chapters 2-9) covers designing a successful marketing plan and identifying the five basic revenue building blocks while the third section (Chapter 10) discusses the many common sales and marketing pitfalls and solutions to the list of “don’ts” based on expert guidance and practice.
Plus, the workbook includes several worksheets, work plans and samples – all of which are designed to help you as you chart your own successful course! |